01Identity
Homeowner's full name
First and last name of the person you'll be meeting, confirmed during our booking call.
— How it works
From ad click to a homeowner waiting for your estimate.
You tell us your service area and the jobs you want. We run the ads, call every inquiry, and book confirmed appointments on your calendar. You pay only when one lands.
Book your free strategy call No retainer. No contracts. No BS.
— The model
An agency that only gets paid when you get an appointment.
Most marketing for contractors charges you up front — a monthly retainer, an ad budget, or a fee per lead — and leaves the risk with you. If the campaign flops or the leads don't answer, you still pay.
Pay-per-appointment flips that. We fund the ads and do the screening. You pay a fixed rate only for appointments that are confirmed with a homeowner: real person, verified address in your area, set date and time. That means our incentives line up with yours — we only make money when your calendar fills.
What you don't do anymore
- Fund an ad budget that may not produce anything
- Log into ad accounts or approve creative
- Call back form fills that never answer
- Compete with four other contractors for the same lead
- Sign a long-term contract
— Five steps
Signup to sitting in front of a homeowner.
Most clients receive their first appointment within 3 days of enrolling.
- One-time setup
Enroll
Tell us your service area, job types, and radius. We set up your account and get your campaign ready to launch.
- We handle it
We build & run your ads
Fully custom Facebook and Instagram campaigns targeting homeowners in your area. You never log into an ad account.
- Every inquiry
We screen every inquiry
Checked against your criteria — service area, property type, work type, and intent. Anyone just browsing gets cut.
- Date & time locked
We confirm the appointment
Our team calls the homeowner, confirms all the details, and books a specific date and time. Not tentative. Not a maybe.
- Only now
You show up and close
Once confirmed, you pay. No retainer, no surprises. If it doesn't meet our standards, you get a free replacement.
— Behind the scenes
What happens on our side.
Campaigns built for your area
Fully custom Facebook and Instagram campaigns targeting homeowners in your service radius, written around the jobs you want. We pay the ad spend and handle creative, targeting and optimization.
A human calls every inquiry
Each inquiry is checked against your criteria — service area, property type, work type and intent. Anyone just browsing for prices gets cut before it reaches you.
A locked date and time
We confirm the details with the homeowner and book a specific slot. Not tentative, not "call me next week." You get a text the moment it's booked and it syncs to your calendar.
Free replacement if it falls through
No-show, wrong address, dead phone number, not the homeowner — any of those and you get a replacement appointment at no charge. The dispute form is pre-filled for you.
— What's included
What's included in every appointment.
Every appointment we send is fully confirmed before it reaches you. Here's exactly what you'll receive — and what we stand behind.
02Contact
A working phone number
The number we reached them on. Verified before the appointment is sent to you.
03Location
Full property address
The exact address confirmed within your service area.
04Property
Type of home
Single-family, townhouse, condo, etc. So you know what you're walking into.
05Schedule
Confirmed date & time
A specific date and time agreed with the homeowner. Not tentative, not a maybe.
06Scope
Type of work requested
What the homeowner wants done, relevant to your services.
Covered Replacement guarantee
If any of these happen, we send a free replacement. No back and forth.
- The homeowner didn't show up
- The address was wrong or unreachable
- The homeowner cancelled and we couldn't reschedule
- The phone number stopped working after booking
- The person wasn't actually the homeowner
- The property type didn't match what you told us upfront
Not covered Outside our guarantee
We're honest about what we can't control.
- Whether the homeowner decides to move forward — that's in your hands
- If you arrived at the wrong time or day — but we will help you reschedule
- Budget — we do screen for budget, but we can't guarantee it and it's not a replacement reason
Proof · live system
The text you get the moment an appointment is booked.
Not a summary email at the end of the week. The second a homeowner locks a date and time, this lands on your lock screen — name, address, scope, urgency.
Confirmed
Locked time & date
Exclusive to you
Never shared or resold
On your calendar
Synced automatically
— Why PixelPerfect
Not your average agency.
Most agencies are structured to take your money. We're structured to earn it.
| Feature | Typical agency | Lead platforms | PixelPerfect |
|---|---|---|---|
| Monthly retainer required | YES | NO | NO |
| You cover the ad spend | YES | N/A | NO |
| Leads shared with competitors | OFTEN | YES | NEVER |
| Appointment confirmed before you pay | NO | NO | YES |
| Date, time & address included | RARELY | NO | YES |
| Replacement for bad appointments | NO | NO | YES |
| No contracts, cancel any time | NO | VARIES | YES |
— FAQ
How it works: common questions
What is pay-per-appointment marketing?
Instead of paying a monthly retainer or buying raw leads, you pay a fixed rate only for appointments that are confirmed with a homeowner — a real person, at a verified address in your service area, with a set date and time. We run and pay for the ads, screen the inquiries and book the appointment. You show up and sell.
How is an appointment different from a lead?
A lead is a form fill: a name and a phone number that may or may not answer. An appointment is a homeowner our team has already reached, qualified against your criteria and booked into a specific time slot. You skip the chasing, the voicemails and the tire-kickers.
Who pays for the ads?
We do. Ad spend, creative, targeting and optimization are all on us. You never log into an ad account and never fund a budget that might not produce anything.
What makes an appointment "confirmed"?
Every appointment comes with the homeowner's full name, verified phone number, full property address, confirmed date and time, property type, and the type of work they want done. If any of those are missing or wrong, it qualifies for a free replacement.
What if the homeowner is a no-show or cancels?
We send a free replacement. No disputes, no back and forth. If the appointment falls through for a reason within our guarantee, you get another one at no charge. The dispute form is pre-filled automatically from the appointment email — one click to open, one click to submit.
Proof · dispute form
Pre-filled automatically from the appointment email — one click to open, one click to submit. No paperwork, no phone tag.
How quickly can I expect my first appointment?
Most clients receive their first appointment within 3 days of enrolling.
— Let's do this
Ready to fill your
calendar?
Stop chasing leads. Let us deliver confirmed appointments while you focus on the work. Your next customer is one call away.
No commitment. 15 minutes. Let's see if we're the right fit.